Taipei Olympic Branding
Branding Design
The final logo is a composition for the Taipei 2024 Olympics. A profile figure is seen riding on a bike with metal rods formed to become the shape of a mountainside. This alludes to the Taiwanese's love of cycling and the island's mountainous terrain. The lines are swooping and varying to give a feeling of movement. The green hues are taken from photos of Taiwan's forests.
Back to Top